June 21, 2017

VP Racing Branding

 

Every new VP-branded station has seen substantial, sustained increases in profit.
Here’s how:

·         Substantial reductions in credit card and fuel expense

·         Lowest credit card processing fees in the industry (Visa/Mastercard Cost + $.015)

·         Buy fuel at low rack every day for higher margins

·         New revenue streams with VP-branded performance products for more profit

·         Simplicity, flexibility, transparency and profitability you won’t find with major brands

·         Unparalleled marketing support through VP’s widespread presence in motorsports

·         A unique, professional image with a youthful “edgy” attitude

·         A stable brand which, unlike many refiners, has a long-term commitment to both racing and retail gasoline sales

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